Google is one of the major search engines, so it makes sense to try and rank well in its results. The majority of searches on mobile devices are done through Google. In order for Google to continue dominating search results, the company will shift its focus toward optimizing searches for mobile users. First, Google introduced its Mobile-Friendly Update (aka “Mobilegeddon”). Sites that aren’t mobile-friendly were penalized by this update. But if users are not searching from their mobile phones often, or at least not your target audience, this update was of no concern. That is, until Google changed the way it indexes websites for mobile devices. By making the mobile version of their algorithm their priority.